Prof. Emilio Soria presented on 14th of June an introductory conference regarding Big Data and data analysis in the 2.0 society invited by the Social Sciences Faculty of the University of Valencia. The available sources of information have experimented a notable growth which can not be ignored by the social analysis. Prof. Emilio Soria discussed during the conference under this premise the applications, uses and potential of the Big Data analysis for Social Sciences and the investigation of social phenomena